Tonic Menswear, London


Shirts Made in Italy

Tonic is situated at the north end of the Portobello Road, home to one London’s (and the world’s) most iconic and famous markets.

Originally no more than a winding country path known as Green Lane, it took its name from Porto Bello Farm which was built in the area which we now know as Golborne Road. The farm was named after the town of Porto Bello in Panama, captured by the British from the Spanish in 1739, as part of the War of Jenkins Ear.

Portobello Road remains one of London’s most famous streets, vibrant, multicultural and buzzing with energy and excitement. 

Tonic is proud to be part of such a rich and diverse community.



2 weeks ago Tonic became a member of the global organisation 1% FOR THE PLANET, by joining I have made a commitment to contribute 1% of Tonic’s annual sales towards the preservation of out planet.

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New Arrivals: Tonic Own Label Shirts

Our own label Tonic276 shirts are back and they are better than ever! Crafted in Italy, the range is made up of soft baby cords, luxurious cotton flannels and washed cotton twills. Beautifully presented, they could be an ideal gift for a special person (obviously  a somebody that appreciates the finer things in life)…or sod it, just treat yourself!!…

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The Return of an Icon – Pod

The Iconic Pod Jagger – back for a limited run So back in the dark ages, early 80’s Ste (name changed for anonymity) came in to the footy club disco with a different pair of shoes, like something I’ve never seen before, on first look I’m thinking – they’re different and quite cool but something…

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You bring your pre-loved clothes into us and we will sell in our Tonic Exchange and after the item is sold you receive a credit to be spent in the shop (less a commission) on some new gear. Easy!