Initially produced to keep up with rigours of the daily routine of the French workforce, Vetra has been in business since 1927, originally started by Edouard Beerens . The brand has a rich and colourful history, including the sabotage of a large quantity of uniforms they had manufactured for the French army upon its fall to Nazi forces in 1940 before downing tools and relocating to Le Lude in Western France.


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