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Tonic Menswear London

River’s Trust

As part of Tonic’s membership to 1% for the Planet we are proud of our partnership with The Rivers Trust, meaning that we contribute 1% of our annual revenue to them directly. That means that every from pound you spend with us, we give 1 penny to a good cause. We realise this is a small contribution as we are only a small business, but we’re proud that we can even be a small part of something bigger.

The Rivers Trust is the umbrella body for over 60 member trusts in the United Kingdom and Ireland. Bringing together the people, evidence and intelligence for rivers to thrive again; for us and future generations.  Supporting the member trusts to work locally, helping communities to protect and revive their rivers, building nature-based solutions on the ground. They advocate for healthy rivers at the national scale, sharing data and knowledge to mobilise public action and shift political will.  They support communities who are fighting for healthy rivers and share new approaches and best practice with local catchment partnerships. The Rivers Trust want rivers to be the arteries of nature’s recovery and our vision is for wild, healthy, natural rivers, valued by all.”  

Don’t know about you but I love a good river, as a young lad I was in fact renowned for falling in them!

The charitable objectives of The Rivers Trust:

  • Protect, conserve, rehabilitate and improve UK rivers, streams, watercourses and river basins, including adjacent coastal waters and water impoundments.
  • Advance education of the public in water management and environmental protection, conservation, rehabilitation and improvement.
  • Advance education of the public in understanding of rivers, their basins, fauna and flora.
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